Europe Wheel Loader Tire Market Size - By Tire, By Tire Size, By Sales Channel, By Application, Growth Forecast, 2025 – 2034

Report ID: GMI13669
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Published Date: April 2025
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Report Format: PDF

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Europe Wheel Loader Tire Market Size

The Europe wheel loader tire market was valued at USD 554.9 million in 2024 and is projected to grow at a CAGR of 4.6% between 2025 and 2034, driven by the robust construction activities throughout Europe. As per Cartan Trade, an insurance company, the construction industry comprises over 9% of the EU GDP, and millions of people are employed in this region which further adds to the demand for advanced construction equipment such as wheel loaders and their tires.
 

Europe Wheel Loader Tire Market

Recent reports indicate that construction activities are quite positive which has a direct impact of demand for wheel loader tires. As of June 2024, Eurostat reported that construction output growth rate was at 1.7% within the euro region and 1.4% in EU in comparison to May 2024. The civil engineering sector which forms a huge part of the wheel loader market also witnessed a growth of 1.1% which enhances requirement of specialized tires.
 

Europe is seeing a high demand for construction equipment due to the new large scale infrastructure projects. The Federal Transport Infrastructure Plan (FTIP) 2030 report indicates that only in Germany the Construction infrastructure investment expectation will hit USD 147.6 Billion by 2030, greatly increasing the demand for construction machinery such as wheel loaders with associated tire requirements.
 

Maintained operational performance and an extended lifecycle of the equipment is fueling the adoption of premium tires that can withstand extreme operating conditions and offer unparalleled durability. As an example, in September 2023, Michelin rolled out its new line of energy-efficient tires specifically for wheel loaders, which seek to cut fuel use and carbon emissions while still performing optimally. This was a reaction to the industry’s intensified focus on sustainability alongside expanded operational efficiency.
 

Europe Wheel Loader Tire Market Trends

  • The increase in infrastructural projects in Europe is fueling the need for construction machinery such as wheel loaders and their tires. A good example of such investment is Deutsche Bahn’s (DB) USD 49.73 billion infrastructure investment undertaking from September 2023, which seeks to modernize the railway and railway stations. This project has a large scope and will drive the need for construction equipment, subsequently increasing demand for wheel loader tires.
     
  • The green policies of various countries are pushing for an increased adoption of sustainable tire types. An eco-construction initiative where the government proposes a tax refund scheme of 40% for expenses involving hybrid and electric construction gear was brought forth in Italy in 2023, making throttle-capable sustainable wheel loaders a lot more popular, thus helping in reducing the carbon footprint. The new policy is directed toward emissions reduction and encourages Californian tire manufacturers to enhance energy-efficient eco tires to be made.
     
  • Incorporating IoT and telematics into tire management systems is changing maintenance practices. Construction automation is on the rise throughout Germany. It is anticipated that more than 60% of Germany's automobile-wheeled loader fleet will include telematics alongside AI-driven fleet optimization. This change in technology is enabling smart tires, which work with advanced automated telematics, to monitor tire performance in real time, to take the market’s forefront. 
     
  • In parallel with this emerging market for innovative products on tires, tire manufacturers are also shifting their focus to service provisioning instead of only providing traditional products. Continental partnered with Samsara in June 2024 to allow real-time data powered surveillance of fleet activities, thereby improving steering and control. Fuel efficiency and performance are enhanced when the trailer telematics is integrated with Continental's in-tire sensors to provide fleet operators with comprehensive fuel and performance data. The value-added services are going to be pivotal to the competitive dynamics of the wheel loader tire industry.
     
  • Massive urban redevelopment plans along with the government’s railway infrastructural investment plan for the years 2020 to 2030 that costs USD 90 billion is going to lead to a huge demand of modern wheeled loaders prisitne in construction sites. Superb performance tires are essential for doing construction and maintenance works on railways because they require special tires that can withstand rigorous construction processes.
     

Trump Administration Tariffs

  • Policies enacted under the Trump administration have created disruption in the European wheel loader tire supply chain, affecting manufacturers and distributors due to unrest in the global market. 
     
  • European tire manufacturers experienced shrinking market positions along with reduced profit margins due to their inability to absorb higher prices for raw materials such as steel reinforcements and advanced rubber compounds essential for manufacturing wheel loader tires. 
     
  • Trade restrictions enacted by the pertained countries have further escalated the existing strained business relations and trade uncertainties in the European region, which has caused European manufacturers to rethink their procurement and pricing. 
     
  • Many exporters of wheel loader tires from Europe have been hindered from accessing the U.S. market due to the restrictions in the south, causing these exporters to shift their focus from the U.S. market to the European and other emerging markets to recover these losses.
     

Europe Wheel Loader Tire Market Analysis

Europe Wheel Loader Tire Market Size, By Tire, 2022 – 2034, (USD Million)

Based on tire, the market is segmented into radial, solid, bias, and others. In 2024, the radial segment crossed over USD 300 million and is expected to cross USD 450 million by 2034.
 

  • The radial tires have a dominant hold in the wheel loader tire market due to having better performance traits like having an increased lifespan, better heat retention, and improved traction. These advantages are very important for massive infrastructure projects. The rest of the new public works of highways and metro constructions are creating a further surge in demand for wheeled loaders.
     
  • Along with all these factors, the outlook for the market seems favorable especially with construction plans by the Italian government that are set to spend 40 billion dollars on transport infrastructure projects that are planned from now until 2030. During such developments, there is always the need for optimal performance along with long-lasting durability, which is what these radial tires provide.
     
  • Solid tires are used in some new applications where the prevention of being punctured is of utmost importance. With a focus on increasing productivity, the adoption of solid tires is being noticeably used in waste management and recycling facilities where tire damage from sharp objects is prevalent.
  • Bias tires still retain a big part of the market, particularly when the expense is of most concern. The construction of these tires also has benefits due to increased sidewall stability and strength in specific working conditions.
     
  • Every category of tire now demonstrates the growing customization pertaining to specific uses. Designated tread designs and rubber blends are being developed by manufacturers to improve performance in different operating conditions.
     
  • New techniques in tire manufacturing are positively affecting the performance of all types of tires. End-users are benefiting from increased value due to the improvements in durability, traction, ride quality, and overall user experience offered by new materials and construction techniques.
     
Europe Wheel Loader Tire Market Share, By Sales Channel, 2024

Based on sales channel, the Europe wheel loader tire market is divided into OEM and aftermarket. The aftermarket segment held a major market share of around 67% in 2024 and is expected to grow significantly over the coming years.
 

  • The aftermarket part of the segment is the most profitable in the wheel loader tire market. This is because the aftermarket part of the business creates substantial value and recurring revenue as customers constantly need to replace tires that wear out much quicker (faster than the equipment) in the greater sense.
     
  • Players in the market are actively enhancing their aftermarket support services. Bridgestone along with Allianz partners are serving other sectors too, and these players entered into an agreement in January 2023 to create and develop new offers and services tailored to the specific expertise of each partner. Together, the players will offer comprehensive insurance solutions for fleets, initially providing a tire insurance programme for Bridgestone’s truck and bus fleet customers.
     
  • Users in the aftermarket segment face greater conveniences as compared to before due to the advent of digital platforms and e-commerce sites, now providing seamless access to an entire catalog which can be used to compare and select products leading to effective decision making.
     
  • The popularity of tire retreading services in the aftermarket, particularly for larger and more expensive tires, is due to the lower cost and environmental considerations when compared to purchasing new tires.
     
  • Original Equipment Manufacturers (OEMs) increasingly strategize on collaborating with tire manufacturers to improve the performance of their wheel loaders. These partnerships usually lead to the development of model-specific tires for certain wheel loader models. 
     
  • Expansion and implementation of automated technologies in construction are increasingly widening aftermarket telematics solutions gaps for efficient aftermarket telematics and monitoring construction equipment services. This is improving opportunities for aftermarket service providers.
     

Based on tire size, the Europe wheel loader tire market is segmented into below 25 inches, 25–35 inches, and above 35 Inches. The 20–30 inches segment dominated the market and accounted for over USD 280 million revenue in 2024.
 

  • The 25-35 inches tire segment leads the market as it is used in mid-sized wheel loaders which are routinely operated in urban construction and renovation projects. The rise of 18% in the housing project launches in 2023 has resulted in Warsaw and Krakow evolving as newly developed compact and mid-range wheel loader markets increasing the demand in the country. This growth in residential building construction has directly expanded the pertenance for tires in this size category. 
     
  • The 36-45 inches section is being steadily penetrated due to the growing demand by the mining industry as well as heavy construction uses. These larger wheel loaders need tires which are capable of dealing with significant load and harsh operating conditions. 
     
  • The above 45 inches segment, although lower in value has the greatest potential for specialized applications such as mining and quarrying operations. These tires are very expensive because of how specially engineered and manufactured they are. 
     
  • Developing new materials and construction techniques is possible due to new technology which allows engineers to create low and high-performance tires for all sizes. These improvements are making the life of the tire longer, helping to improve the efficiency of the equipment used as well.
     
  • The market is gradually moving towards larger tire sizes as operators try to improve productivity with greater load capacity and better stability. This is particularly true for mining applications where equipment size is continually growing.
     

Based on application, the market is segmented into construction, mining, and municipal use. The construction segment crossed over USD 320 million in 2024.
 

  • The construction segment leads in wheel loader tire market share because of the paving and construction activities taking place all over Europe. Operators are searching for specialized tires that can endure the extreme temperatures that are standard in mining operations. The mining segment is witnessing robust growth.
     
  • In November 2023 Off-Highway, Yokohama Tires introduced two new deep tread L-5 Galaxy radial wheel loader/dozer tires. These new construction, quarry and mining tires are engineered and perform efficiently in the hard rock and muddy surfaces. Such innovation indicates the increased attention being paid to designing tires for specific applications in mining operations. 
     
  • The municipal use is experiencing growth, fueled by the purchase of wheel loaders for waste disposal, snow removal and general maintenance of urban areas. The segment is focused on tires that have good wear resistance and a high level of grip on mixed surface.
     
  • Tire companies are creating special purpose tires that meet the needs and solve the problems unique to particular businesses. These specialized tires have optimized performance and increased service life in specific operating conditions.
     
  • With urban redevelopment projects continuing to sprawl throughout Europe, there is a growing need for tires designed specifically for tight spaces and restricted space maneuverability. This is creating new opportunities for urban construction tire design. 
     
Germany Wheel Loader Tire Market Size, 2022 -2034, (USD Million)

Western Europe dominated the Europe wheel loader tire market with a major share of over 39% in 2024 and Germany leads the market in Western division and it is expected that sales in terms of shipment will go above 45,000 Units by 2034.
 

  • Germany's dominance in the wheel loader tire market stems from its massive infrastructural investments. According to the Federal Transport Infrastructure Plan (FTIP) 2030, Germany alone expects construction infrastructure to be funded to the value of USD 147.6 billion by 2030. It is this investment that creates unprecedented need for construction industry machinery, wheel loaders, and associated tires. 
     
  • France has put focus on urban development and infrastructure projects which are slowly but steadily increasing the demand for wheel loader tires. The French market tends to favor premium tires with high durability, performance, and extended service life. 
     
  • The distinctive topography of the Netherlands presents a focus on water works projects which gives rise to special needs for tires designed for wheel loaders. Because Dutch operators often work in wet conditions, there is a demand for tires with increased grip in these adverse conditions.
     
  • The diverse relief of Switzerland provides a wide range of working sites for the wheel loaders, from mountain construction to city works. This greatly increases the need for multi-purpose tires suitable for many different working conditions.
     

The UK wheel loader tire market in Northern Europe is expected to experience significant and promising growth from 2025 to 2034.
 

  • Major infrastructure development drives the UK market. A 2023 National Infrastructure and Construction Pipeline projects that the UK will allocate over USD 700 billion towards construction throughout the next 12 years. The massive investment program will drive wheel loader tire demand through its need to deploy extensive construction equipment fleets.
     
  • Specialized wheel loader tires face robust market demand in Sweden since its metal extraction mining industry maintains a strong presence. Swedish operators manage their operations under demanding scenarios that demand durable and traction-enhanced wheel loader tires.
     
  • The Finnish forestry sector together with mining activities need wheel loader tires that feature both enhanced traction performance and superior puncture protection systems. Finnish operators need tires that execute well under severe terrain conditions and intense weather systems.
     

The Spain wheel loader tire market in the Southern Europe is anticipated to witness lucrative growth between 2025 and 2034.
 

  • The growth of the Spanish construction industry stimulates wheel loader tire demand because of active residential and commercial construction activities. The market demands tires that strike a reasonable performance versus affordability balance from Spanish operator companies.
     
  • Italy uses vertical construction as well as flexible maneuverable machines to complete their metro construction needs. Italy started a 2023 tax reimbursement program to support developers working with hybrid and electric construction equipment.
     
  • The gradual construction market recovery in Greece leads to increasing demands for wheel loader tires that particularly target both refurbished machines and new market purchases.
     
  • The combination of Portugal's investment in renewable power and urban development projects creates strong market needs for wheel loader tires throughout all their operational fields including site preparation and material handling.
     

The Poland wheel loader tire market in Eastern Europe is expected to experience significant and promising growth from 2025 to 2034.
 

  • The construction industry boom across Poland generates important market demand for wheel loader tires. The substantial residential construction market expansion generates immediate wheel loader tire requirements especially for the 25-35 inches tire specifications.
     
  • The growing Romanian construction activities within residential developments and infrastructure works create rising demand for medium-sized wheel loader tires. Romanian operators mainly select their tire solutions based on cost-optimization and fundamental operational functions.
  • Construction activities throughout the Czech Republic sustain steady wheel loader tire demand because operators increasingly select tires which provide longer operational duration and decreased downtime.
     

Europe Wheel Loader Tire Market Share

  • Top 7 companies of Europe wheel loader tire industry are Michelin, Bridgestone, Continental, Yokohama Off-Highway Tires, Goodyear, Nokian Tyres, BKT, collectively hold around 75% of the market in 2024.
     
  • Michelin leads the market through its continuous development of innovative tire technologies and materials. Premium segment customers value total ownership costs over initial prices since Michelin places this aspect as its main priority. The extensive distribution network together with thorough after-sales support enhances Michelin's market dominance across Europe.
     
  • Through application-specific tire development, Bridgestone has fortified its business foundation which shows particular strength in mining and heavy construction markets. Two firms, Bridgestone and Allianz Partners, established a partnership in January 2023 to develop new collaborative solutions based on their respective specialized areas of expertise in tyre products and insurance services. They launched a tyre insurance solution which protects existing and new truck and bus fleet customers of Bridgestone. Bridgestone implements new customer service methods which position the company at a stronger competitive advantage in its market space.
     
  • Digital technology integration through Continental's tire management systems establishes new competitive advantages for the company. The partnership between Continental and Samsara in June 2024 established new fleet management capabilities based on real-time data collection capabilities. Fleet operators receive improved performance and sustainability outcomes through Continental's sensor data integration with Samsara's trailer telematics system.
     
  • Goodyear pursues a market-dominant strategy with multiple price point/core performance segment offerings therefore it can meet various requirements from European customers in different geographic regions. Tires with enhanced wear resistance and traction abilities produced by the company successfully attract operators who need these features in demanding conditions.
     
  • The targeted Yokohama product range attracts operators who want to maximize their equipment performance in specific scenarios. Yokohama Off-Highway Tires released two new deep-tread L-5 Galaxy radial wheel loader/dozer tires during November 2023. The newly released tires give operators in construction, quarrying and mining sectors durable tires which perform well across rocky terrain and muddy areas. The company shows its dedication to developing precise solutions through this product innovation.
     

Europe Wheel Loader Tire Market Companies

Major players operating in the Europe wheel loader tire industry include:

  • Apollo Tyres
  • BKT
  • Bridgestone
  • Continental
  • Goodyear
  • Michelin
  • Mitas
  • Nokian Tyres
  • Trelleborg Wheel Systems
  • Yokohama Off-Highway Tires
     

The implementation of digital elements in tire management stands vital as operators work to enhance both performance quality and operational costs reduction. Real-time monitoring through embedded sensor systems in tires is actively increasing in popularity for premium segment applications.
 

Manufacturers develop their product lines with sustainability in mind through research of environmentally friendly materials and production processes to lower environmental impact. The most stringent environmental regulations exist in Western European markets, which have led to this particular trend.
 

Europe Wheel Loader Tire Industry News

  • In April 2024, Michelin launched XTRA DEFEND E4/L4 Tires, engineered for loaders and articulated dump trucks and provides remarkable durability together with flexibility. This tire provides top-level reliability by delivering increased productivity and it fits many vehicle types through six size options to perform best under challenging construction site and mining site conditions.
     
  • In March 2024, The Goodyear Tire & Rubber Company released RL-5K Off-the-Road (OTR) tires for large wheel loaders and wheel dozers. The RL-5K establishes itself as Goodyear's newest radial OTR tire and operates in the 45/65R45 tire size while its construction allows it to endure necessary air pressure requirements to deliver enhanced three-star load capacity which generates a 16% increase in load potential.
     
  • In January 2024, Yokohama Off-Highway Tires (YOHT) agreed to work with TIA AGRI as its new UK distributor responsible for Alliance agricultural tire distribution. TIA leverages its long-standing sector experience to maintain a large distribution network which delivers smooth product supply to the UK and worldwide European markets.
     
  • In May 2023, Yokohama completed the acquisition of Trelleborg Wheel Systems Holding (TWS) through its purchase of the Swedish off-highway tire manufacturer (OHT) for agricultural and industrial machinery. The second quarter of 2023 marked the integration of TWS into YOKOHAMA's financial reports for consolidated statements while a complete review of its financial effect continues.
     

The Europe wheel loader tire market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($Mn/Bn) abd shipment (Units) from 2021 to 2034, for the following segments:

Market, By Tire

  • Radial
  • Solid
  • Bias
  • Others

Market, By Tire Size

  • 25-35 inches
  • 36-45 inches
  • Above 45 inches

Market, By Sales Channel

  • OEM
  • Aftermarket

Market, By Application

  • Construction
  • Mining
  • Municipal use

The above information is provided for the following regional divisions and countries:

  • Western Europe
    • Germany
    • Austria
    • France
    • Switzerland
    • Belgium
    • Luxembourg
    • Netherlands
    • Portugal
  • Eastern Europe
    • Poland
    • Romania
    • Czech Republic
    • Slovenia
    • Hungary
    • Bulgaria
  • Northern Europe
    • UK
    • Denmark
    • Sweden
    • Finland
    • Norway
  • Southern Europe
    • Italy
    • Spain
    • Greece
Authors: Preeti Wadhwani, Satyam Jaiswal
Frequently Asked Question(FAQ) :
Who are the key players in Europe wheel loader tire market?
Some of the major players in the Europe wheel loader tire industry include Apollo Tyres, BKT, Bridgestone, Continental, Goodyear, Michelin, Mitas, Nokian Tyres, Trelleborg Wheel Systems, Yokohama Off-Highway Tires.
How much wheel loader tire market share captured by Western Europe in 2024?
How big is the Europe wheel loader tire market?
What will be the size of radial segment in the Europe wheel loader tire industry?
Europe Wheel Loader Tire Market Scope
  • Europe Wheel Loader Tire Market Size
  • Europe Wheel Loader Tire Market Trends
  • Europe Wheel Loader Tire Market Analysis
  • Europe Wheel Loader Tire Market Share
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    Base Year: 2024

    Companies covered: 20

    Tables & Figures: 195

    Countries covered: 22

    Pages: 160

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